• Hisense has bolstered its range of high quality refrigerators and washing machines following strong demand from the local market
  • New Bottom Mount Silver 453L refrigerator is engineered for efficiency with a 4.5 Star Energy Rating
  • Introduction of 10kg and 8kg washing machines, offering Australian consumers more choice

Sydney, 5 December 2018: Hisense today announces the expansion of the company’s home appliances offering, bringing three new premium products to market with additions to both its refrigeration and washing machine ranges. This includes the Bottom Mount Silver 453L refrigerator as well as 10kg and 8kg washing machines.

“We’ve seen strong consumer demand for our vast array of home appliance products over the past 12 months and we’re excited to head into 2019 with an even bigger, more impressive range,” said Andre Iannuzzi, Head of Marketing at Hisense Australia.

“The introduction of these three products reflects our commitment to bringing high quality consumer electronics and appliances into the homes of Australians. Together, these products strengthen our presence in the refrigeration and washing machine categories, where we see significant growth opportunities for our business.”


The Bottom Mount Silver 453L refrigerator takes advantage of inverter technology, offering optimised cooling and ensuring ideal temperature maintenance. Together, these features support the refrigerator’s superior energy efficiency, boasting a 4.5 Star Energy Rating. Equipped with additional advanced performance features such as a concealed touch control panel, electronic temperature control and a Holiday Powersave function, the refrigerator is a great choice for enviro-conscious consumers.

These features, paired with reversible doors, easy-slide drawers, adjustable spill-proof glass shelves, a large fruit and vegetable crisper and a twist icemaker provide unmatched convenience, giving consumers both style and ease in their kitchens. The Bottom Mount Silver 453L refrigerator is available now for a Recommended Retail Price of $1399.00.

Washing Machines

Hisense has renewed its offering in the washing machine category with two new products. The 10kg and 8kg options provide consumers with even more choice of high quality, robust washing machines ready for every day use.

The larger capacity 10kg washing machine offers consumers advanced features complemented with the Snowflake Drum and ergonomic handle design. A ‘Favourite Mode’ enables users to activate their personalised washing settings with just one touch. Built to last, the 10kg washing machine is equipped with an inverter motor to reduce vibration, noise and energy consumption and also comes with an 11 Year Parts Warranty**

The 8kg washing machine boasts 14 automatic washing programs, smart spin balance control, child lock, time delay functions, and an LED display, giving Australians an efficient and family friendly wash. Consumers can clean up to 2kg of clothes in 15 minutes with the 8kg washing machine, which also has a Snowflake Drum to give better cleaning results while protecting clothes with every wash.

Both the 8kg and 10kg units are available now with a Recommend Retail Prices of $749.00 and $1099.00 respectively.

To learn more about Hisense’s home appliances offering, visit: https://hisense.com.au

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Notes to editor

*Availability is subject to change

** On the 10kg washing machine inverter motor – parts only, 3 year warranty on all other components